Monday, January 31, 2011

How to Sell Your WNY Home at The Highest Possible Price

To sell your Western New York home for the highest possible price, you need to avoid common mistakes!  Small mistakes can cost you hundreds, even thousands of dollars.  Avoiding these mistakes is easy.  Just follow the simple guidelines in this report and you should be able to get the maximum return on your investment.
1.    Distress SellingAt times, selling quickly is unavoidable.  That’s when knowing the right techniques to sell your home, without looking desperate and making yourself a target for low bidders, really pays off.  Know all there is to know about your market before listing and work hand-in-hand with the right real estate professional.  Ensure you are not settling for the first offer through the door.
2.    Best Home in the NeighborhoodYour home is one of your most personal possessions.  Don’t be blind to flaws and needed cosmetic improvements.  This will cause overvaluing of the home, hurting its chances to be sold.  Listing with the right agent gives you a well-informed third eye that will help you price your home at a fair market price.

3.     Limited Home Viewing:  Buyers want to view a home on their own time schedule.  Unfortunately their time schedule does not always coincide with your time schedule.  Leave a lockbox or key with your agent so your home can be shown when you are not around.  You never know if the one who got away was your next home buyer.

4.    Restrain Emotional DecisionsDon’t allow a few hundred dollars, which would mean very little to you in the long run, ruin a sale.  Take a look at the big picture and react rationally.  Use sound business judgment!

5.    Make Cosmetic Improvements:  Prospects make up their minds within the first few minutes.  First impressions can make all the difference in selling your home.  Spending $1,200 on new carpet might add another $4,000 to the price of your home.  Get an objective point of view from your real estate professional.  They can provide you with a list of items that will maximize the profitability of your home sale.

6.    Disclose Property Flaws: Property disclosure laws require sellers to list any flaws required by your state.  If you are unaware of flaws or worse, attempt to cover them up, you risk losing the sale and finding yourself in court.  Get professional assistance from your agent, who can introduce you to qualified inspectors and ensure the smooth sale of your home.
7.  For Sale By OwnerMost homeowners who decide to sell their own home, do so because they believe they can save the commission paid to the real estate agent.  Everything has a price, and selling a home carries a high one.  The amount of time and effort required to sell a home often surprises the For Sale By Owner.  Furthermore, many costly mistakes can be avoided with the right guidance.

8.     Refusing to Trust Your Agent:  Would you tell a physician that you’ve decided to run your own tests and come to your own diagnosis?  By choosing the right Realtorâ, you can relax and trust their judgment.  The right agent is a valuable team member, who will protect your best interests and make your sale as profitable as possible.

9.     Know Your Market:  Most homes that do not sell in their first listing period are priced too high.  Consequently, most homes that sell quickly are priced too low and cheat the homeowner out of profits.  You need to understand your market and evaluate the value of your home based on fact, not gut instinct or conventional wisdom.  A professional agent will know and understand your market.

10.   Choosing a Realtor Based on Personal RelationshipsHome sellers often pick a friend or family member as their agent.  Choose an agent with a strong track record and aggressive marketing plan.  A top producer knows their market well and can generate many buyers.  Selling your home is one of the most important decisions you’ll ever make!  Base it on good, sound business sense and the rewards will add up.

Before you make one of your most important decisions (who to list your home with) shouldn’t you becomes as informed as possible?  By aligning yourself with a top agent you ensure that all the significant and seemingly insignificant, (but very important), details are handled professionally.  Your home sale should not be a grueling ordeal.  And the more informed you are, the better chance you have of making a good sound business decision.

My hope with this Post has been to educate you and help you avoid the pitfalls many home sellers go through.  I hope you found the ideas valuable and if there is ever any way I can be of service to you or anyone you care about, please contact my office.  Your initial consultation is always completely free of charge and you’re under no obligation of any kind.  We’ll sit down for 15-20 minutes... no high-pressure, just plain, honest talk about what it’s going to take to achieve your personal goals.  


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